A free private app where you can log monthly skin scores, document your routine, track habits, and watch your progress over time. Your data stays yours.
Products I actually use, recommend, and stand behind. Curated by concern — updated regularly.
Answer 14 questions about your skin concerns, routine, and lifestyle. Get a personalized profile with ingredient guidance, a curated ShopMy shelf, and honest product recommendations.
Take the quiz →A complete skincare education — from a licensed esthetician who believes understanding your skin is the most powerful thing you can do for it.
As a topical specialist, I work alongside your healthcare providers — not in place of them.
I'm a licensed esthetician and certified acne specialist. I've spent years translating the science of skin into language that's actually useful — no gatekeeping, no fear-mongering, no unnecessary complexity.
My content lane is ingredient-science education communicated accessibly. I work in the space between the research and the shelf — translating what the studies actually say into language that's useful when you're standing in a product aisle or building a routine from scratch.
From podcast listeners to 1:1 clients — here's what people are saying.
Have a result to share? DM @your.estie.ella or email [email protected]
Every episode breaks down an ingredient, category, or skincare concept the way I wish someone had explained it to me — with the actual research, not just the marketing.
Two episodes a week: a long-form deep-dive on Tuesdays and a focused mini episode on Thursdays.
The books, tools, and references I actually use and recommend. A living list — I'll keep adding to it.